Cookie Policy
Effective Date: 24 February 2026 Last Updated: 24 February 2026
This Cookie Policy explains how ZUG ESTATES (zugestates.com), operated by The Vanderbilt Portfolio AG (“we,” “us,” or “our”), uses cookies and similar tracking technologies. This policy should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They allow the website — and in some cases, third parties — to recognise your device on subsequent visits and to collect information about how you use the site.
Similar technologies include web beacons (clear pixels embedded in pages or emails), local storage, and session storage. References to “cookies” in this policy include all such technologies.
2. Cookie Categories We Use
ZUG ESTATES uses cookies in four categories:
Category 1: Strictly Necessary Cookies
These cookies are essential for the basic functioning of ZUG ESTATES. They enable core site functionality such as page navigation and access to secure areas. They do not collect information that could be used for marketing purposes.
These cookies cannot be disabled. They are set in response to your actions and represent legitimate interest processing that does not require consent under applicable law.
Examples:
- Session cookies that maintain basic site functionality
- Security cookies that help protect the site against abuse
Retention: Session duration (deleted when you close your browser) or up to 1 year for security purposes.
Category 2: Analytics Cookies (Google Analytics)
We use Google Analytics 4 to understand how visitors use ZUG ESTATES — which pages are most visited, how long visitors stay, where they come from, and how they navigate the site. This helps us improve our content and editorial coverage.
Analytics cookies collect anonymised data and do not identify you personally. We have enabled IP anonymisation in our Google Analytics configuration.
These cookies require your consent and are only set if you accept analytics cookies in our consent banner.
Key cookies set by Google Analytics:
| Cookie Name | Purpose | Retention |
|---|---|---|
| _ga | Distinguishes unique users | 2 years |
| ga[ID] | Maintains session state | 2 years |
| _gid | Distinguishes users (session level) | 24 hours |
| _gat | Throttles request rate | 1 minute |
Data is processed by Google Ireland Limited and may be transferred to Google’s US servers under Standard Contractual Clauses. Google’s cookie information: policies.google.com/technologies/cookies.
Category 3: Advertising Cookies (Google Ad Manager)
ZUG ESTATES displays advertising served through Google Ad Manager. Advertising cookies enable Google to show you relevant advertisements based on your interests, browsing behaviour, and demographic profile derived from your browsing history across Google’s advertising network.
These cookies allow Google to:
- Determine which advertisements to show you
- Limit how often you see the same advertisement
- Measure the effectiveness of advertising campaigns
- Build profiles of inferred interests for ad targeting
These cookies require your consent and are only set if you accept advertising cookies in our consent banner.
Key cookies set by Google Ad Manager and related Google advertising systems:
| Cookie Name | Purpose | Retention |
|---|---|---|
| IDE | Ad personalisation and measurement | 13 months |
| DSID | Signed-in user ad personalisation | 2 weeks |
| NID | Ad personalisation for non-signed-in users | 6 months |
| 1P_JAR | Ad conversion tracking | 1 month |
For information on how Google uses advertising data, see: policies.google.com/technologies/ads.
Category 4: Functional Cookies
Functional cookies allow ZUG ESTATES to remember choices you have made — such as your cookie consent preferences — to provide a more personalised experience.
| Cookie Name | Purpose | Retention |
|---|---|---|
| cookie_consent | Stores your cookie consent choices | 12 months |
These cookies are set based on your explicit consent (when you make choices in our cookie banner) and represent the minimum necessary to remember those choices.
3. Your Cookie Choices
You can manage your cookie preferences at any time:
Via our cookie consent banner: When you first visit ZUG ESTATES, you are presented with a cookie consent banner. You can accept all, reject all, or configure individual cookie categories. You can revisit your choices at any time by clicking the “Cookie Settings” link in our site footer.
Via your browser settings: All major browsers allow you to control cookies through browser settings. You can:
- Block all cookies
- Delete existing cookies
- Set preferences for specific sites
Note that blocking strictly necessary cookies may impair site functionality. Browser-level cookie controls apply globally and will affect all sites you visit, not just ZUG ESTATES.
Commonly used browser cookie settings:
- Google Chrome: Settings > Privacy and security > Cookies and other site data
- Safari: Preferences > Privacy > Manage Website Data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Microsoft Edge: Settings > Cookies and site permissions
Via Google opt-out tools:
- Google Analytics opt-out: tools.google.com/dlpage/gaoptout
- Google Ad Settings: adssettings.google.com
- Network Advertising Initiative opt-out: optout.networkadvertising.org
- Digital Advertising Alliance opt-out: optout.aboutads.info
4. Third-Party Cookies
Some cookies on ZUG ESTATES are set by third parties, not by us directly. We do not control how these third parties use the data their cookies collect. The main third-party cookie provider on ZUG ESTATES is Google (for Analytics and Ad Manager), whose data practices are described above and in Google’s own policies.
5. Changes to This Cookie Policy
We may update this Cookie Policy as we introduce new features, advertising partners, or analytics tools. The “Last Updated” date at the top of this page will reflect any changes. Material changes will also be noted in our cookie consent banner on your next visit.
6. Contact
For questions about our use of cookies or to exercise your data protection rights:
The Vanderbilt Portfolio AG Zurich, Switzerland
See also: Privacy Policy | Terms of Service